Pharma Marketing Network

NOVEMBER 23, 2024

Table of Contents Sr# Headings 1 Introduction 2 The Connection Between Pharma Research and Marketing 3 Precision Medicine: Targeting the Right Audience 4 AI and Big Data: Transforming Pharma Research 5 The Role of Real-World Evidence 6 Trends in Drug Development and Launch Strategies 7 Collaborations Between Pharma and Tech 8 Personalizing Marketing Through Research Insights 9 Leveraging Social Media for Research-Based Campaigns 10 The Role of Market Access Research 11 Ethical Considerations in

Drug Development 52

Drug Development Communication 52

STAT

NOVEMBER 27, 2024

WASHINGTON — Legislation targeting Chinese biotechnology companies caused a ruckus early this year. None of that may matter if Congress doesn’t pass it in December. The BIOSECURE Act would restrict U.S. pharmaceutical and biotechnology companies from doing business with certain Chinese companies, including WuXi AppTec and WuXi Biologics.

Drug Development 223

Drug Development 223

PharmaVoice

NOVEMBER 26, 2024

Pharma companies looking to get a break from the FTC under a new administration may be out of luck.

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The Pharmacist

NOVEMBER 27, 2024

NHS England (NHSE) should commission community pharmacies to deliver a wider range of NHS vaccines including pneumonia, shingles, meningitis, RSV and routine childhood vaccinations, the Company Chemists' Association (CCA) has said. It noted that many pharmacies already offer these vaccines privately, and suggested that commissioning NHS vaccinations through community pharmacies could improve uptake in historically […] The post NHSE urged to commission pharmacy vaccinations appeared first o

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Vaccines Community Pharmacies 110

Speaker: Simran Kaur, Founder & CEO at Tattva Health Inc.

The healthcare landscape is being revolutionized by AI and cutting-edge digital technologies, reshaping how patients receive care and interact with providers. In this webinar led by Simran Kaur, we will explore how AI-driven solutions are enhancing patient communication, improving care quality, and empowering preventive and predictive medicine. You'll also learn how AI is streamlining healthcare processes, helping providers offer more efficient, personalized care and enabling faster, data-driven

Communication

Pharmaceutical Technology

NOVEMBER 27, 2024

Pharmaceutical professionals expect digital solutions to solve drug development headaches, with AI already proving disruptive.

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Drug Development 122

STAT

NOVEMBER 26, 2024

Recursion Pharmaceuticals, one of the most advanced companies using artificial intelligence and machine learning tools to expedite drug development , laid off employees after closing a merger last week.

Drug Development 244

Drug Development 244

Express Pharma

NOVEMBER 27, 2024

Contract manufacturing revenues in the pharmaceutical finished dose sector witnessed a significant slowdown over the past financial year. Challenging market conditions, driven by drug pricing pressures, regulatory shifts, and geopolitical tensions, have reshaped the landscape, offering both hurdles and opportunities for contract manufacturing organisations (CMOs) to adapt and innovate amidst global generic shortages, reveals GlobalData.

Drug Pricing 100

Drug Pricing 100

European Pharmaceutical Review

NOVEMBER 28, 2024

When the General Data Protection Regulation (GDPR) 1 came into effect in 2018, this appeared to accelerate the migration out of Europe for pharmaceutical clinical trials. This was not so much due to non-compliance but stemmed from regulatory ambiguity. As the EU now sets its sights on the regulation of artificial intelligence (AI) through the EU Artificial Intelligence Act (EU AI Act), 2 similar questions arise regarding the implementation and enforcement of the regulation.

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Documentation Compounding 105

STAT

NOVEMBER 29, 2024

YouTube plays a unique role in people’s everyday lives, says Garth Graham, the company’s global head of healthcare and public health. “People come to us to learn how to fix their fridge and to learn about medicines,” he said in an interview. “There’s a lot of responsibility, and we take that seriously. Responsibility is at the core of how YouTube works and how we treat sensitive information, particularly around health.

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PharmaVoice

NOVEMBER 25, 2024

A prolific medical research and author, Martin Makary criticized the FDA and CDC for their decision-making during the pandemic, although he describes himself as pro-vaccine.

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Vaccines 147

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Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

BioPharma Dive

NOVEMBER 25, 2024

Positive results from a study of Winrevair could help the drugmaker achieve sales growth past top-seller Keytruda’s upcoming patent expirations this decade.

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Express Pharma

NOVEMBER 28, 2024

Dr. Reddy’s Laboratories announced the launch of Toripalimab, immuno-oncology drug in India. Toripalimab is a New Biological Entity (NBE). It is approved by various regulatory authorities around the world such as the United States Food and Drug Administration (USFDA), European Medicines Agency (EMA), Medicines and Healthcare Products Regulatory Agency (MHRA), and others for the treatment of adults with recurrent or metastatic nasopharyngeal carcinoma (RM-NPC).

Chemotherapy 103

Chemotherapy Immunity Immunization 103

STAT

NOVEMBER 26, 2024

New data from a mid-stage study of an Amgen obesity drug showed that it helped participants lose a substantial amount of weight, but questions about how competitive it could be appear to be shaping the response to the news, with the company’s share price falling on the announcement.  Amgen said Tuesday that that its drug, MariTide , led to an average of roughly 20% weight loss over a year in the Phase 2 study in participants who had obesity or who were overweight without type 2 diabe

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Diabetes Drug Development 237

PharmaVoice

NOVEMBER 27, 2024

Lindus Health’s women-focused CRO is the latest in a handful of research efforts to target specialized — and underrepresented — populations.

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Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

BioPharma Dive

NOVEMBER 26, 2024

The brain drug developer is letting go of around 41 of its 238 employees, in a move the company says will help “align resources” with its strategic priorities.

Drug Development 109

Drug Development 109

Express Pharma

NOVEMBER 28, 2024

Key Findings: 75 per cent pharma leaders emphasise the need for sustainable manufacturing practices Highlight digital integration as crucial for improving healthcare access 63 per cent CXOs cite the need for a single global product standard 50 per cent believe regulatory simplification and streamlining will drive growth EY Parthenon (EY-P) in partnership with the Organisation of Pharmaceutical Producers of India (OPPI), released a report titled ‘Viksit Bharat@2047: Transforming India from pharma

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Pharmaceutical Manufacturing Pharmaceutical Companies Pharmaceutical Companies 88

STAT

NOVEMBER 26, 2024

The new class of GLP-1 weight loss drugs have been blockbusters since they arrived on the market a few years ago. These medications have made tens of billions of dollars for drugmakers and have made their way into the public consciousness in a remarkable way.  Almost three-quarters of adults in the U.S. are overweight or obese, and obesity can lead to a litany of health complications, including heart disease, joint pain, and cancer.

Drug Pricing 183

Drug Pricing 183

European Pharmaceutical Review

NOVEMBER 26, 2024

Glucagon-like peptide-1 (GLP-1) receptor agonists have shown to provide meaningful benefits in chronic kidney disease (CKD) and individuals with and without diabetes. This based on the largest, most comprehensive analysis of GLP-1 antagonists on kidney and cardiovascular outcomes. While GLP-1 receptor agonists have shown benefit for type 2 diabetes, obesity and cardiovascular disease, its impact as a treatment in chronic kidney disease is not as clear, the researchers explained.

Diabetes 97

Diabetes 97

Speaker: Chris Antypas and Josh Halladay

Access to limited distribution drugs and payer contracts are key to pharmacy expansion. But how do you prepare your operations to take the next step? Meaningful data: Collect and share clinical data regarding outcomes, utilization, and more Reporting: Limited distribution models require efficient tracking and reporting systems Workflows: Align workflows with specific pharma and payer contractual requirements For in-depth, expert insights on pharmacy expansion, watch this webinar from Inovalon.

pharmaphorum

NOVEMBER 26, 2024

Discover the revolutionary impact of generative artificial intelligence (GenAI) on drug safety in pharmacovigilance. Learn how this cutting-edge technology is transforming the industry.

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Express Pharma

NOVEMBER 26, 2024

The US Food and Drug Administration has approved BridgeBio’s drug for a rare and deadly heart condition, the company said on Friday, making it the first new treatment in a market dominated by Pfizer’s blockbuster Vyndaqel. The oral drug, branded as Attruby, was approved to treat adult patients with transthyretin amyloid cardiomyopathy (ATTR-CM), in which faulty transthyretin proteins accumulate in the heart and can cause the organ to fail.

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Dosage Labelling 99

STAT

NOVEMBER 26, 2024

Want to stay on top of the science and politics driving biotech today?  Sign up  to get our biotech newsletter in your inbox. Happy Tuesday! Adam Feuerstein, here, filling in for your regular Readout correspondents.

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Drug Pricing Drug Development 174

Pharma Times

NOVEMBER 28, 2024

Therapy for autoimmune disorder shows potential

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Running a healthcare facility requires precision and care, not just for patients but also for your staff. Our guide, "A Buyer’s Guide to Payroll & HCM Services," helps healthcare providers choose the best provider. Efficient payroll management ensures timely, accurate payments, critical for maintaining staff morale and trust. Compliance support helps navigate complex healthcare regulations and avoid costly fines.

pharmaphorum

NOVEMBER 26, 2024

Moderna's missteps serve as a reminder of the importance of regulatory bodies like PMCPA in upholding ethics within the pharmaceutical industry. Learn more about their role and impact.

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Express Pharma

NOVEMBER 28, 2024

Organisation of Pharmaceutical Producers of India (OPPI) in partnership with BCG has released a new report, titled “Winning in Indian Healthcare”. The report was launched at the OPPI Annual Summit 2024 with the theme: Viksit Bharat @2047 – Transforming India from Pharmacy of the World to Pharma Powerhouse to the World -a summit with the attendance of industry leaders, innovators, scientists and government officials.

Pharmaceutical Companies 96

Pharmaceutical Companies Pharmaceutical Companies Drug Pricing 96

STAT

NOVEMBER 27, 2024

Want to stay on top of the science and politics driving biotech today?  Sign up  to get our biotech newsletter in your inbox. Morning, all! Today, we talk about the future of the BIOSECURE Act, layoffs at Recursion, and more. We’ll be taking off the rest of the week in observance of that holiday where everyone goes full-on glutton and online shops, so we’ll see you bright and early Monday.

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Drug Pricing Drug Development 182

Pharma Times

NOVEMBER 25, 2024

Commit Biologics has appointed Mikkel Wandahl Pedersen as CSO

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Pharmacy Management

pharmaphorum

NOVEMBER 29, 2024

Part One: Overcoming challenges and seizing opportunities in global market access for rare and complex conditions Mike.

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EMCrit Project

NOVEMBER 28, 2024

I discussed the reasons for migrating to BlueSky here. I've received positive feedback from several FOAMed expats who migrated to Bluesky and enjoy it there. I've also received some questions about getting started on BlueSky, so here is a brief guide to moving into MedSky. [1] Set up your account & profile This is essentially […] EMCrit Project by Josh Farkas.

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The Pharmacist

NOVEMBER 28, 2024

Pharmacy representatives are calling on Scottish Parliament to tackle medicines shortages, as a report outlining potential solutions is presented at Holyrood today. The report, authored by the Royal Pharmaceutical Society (RPS), explored supply and demand issues contributing to shortages in medicines supply, with 'global and complex' supply chains becoming 'disrupted' and 'less resilient'.

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Pharmaceutical Technology

NOVEMBER 29, 2024

The ESMP platform enables marketing authorisation holders to report shortages and will be mandatory from 2025.

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pharmaphorum

NOVEMBER 26, 2024

Medigene slashes staff and delays trials of its lead TCR therapy candidate as it refocuses its pipeline.

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