STAT
FEBRUARY 14, 2025
Parliament is calling for regulators to audit pharmaceutical companies that have made misleading statements to the public about their Covid-19 vaccines. The oversight body noted the communications had not been subject to the regulatory approval process. A member of the U.K.
STAT
SEPTEMBER 11, 2024
Food and Drug Administration has scolded AbbVie for making false and misleading claims about a TV ad about a migraine pill that features Serena Williams, the third time this year the agency has taken a major pharmaceutical company to task for its marketing. The agency is upset with Abbvie for a couple of reasons.
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pharmaphorum
APRIL 12, 2021
Humans are diverse and communications to engage us need to be inclusive. Page & Page’s Lisa Jane Lishman outlines why communication and the strategies behind it need to be more personal to ensure that people – whoever they are – feel valued and respected. Today, people are culturally, socially, and demographically diverse.
pharmaphorum
MARCH 23, 2022
Whether you’re a large pharma company or a small, emerging one, communication is key. Success or failure hinges on communicating the advantages of your offerings to both prescribing providers and patients. This webinar will also explore: What’s next for digital healthcare communications. About the panel.
pharmaphorum
MAY 10, 2022
Engaging, strategic, customer-centric communication is important in any industry, and no industry has been unaffected by the changing world of digital communication. Fundamentally, the aims of healthcare communication haven’t changed, panellists said. And I think that’s changing a lot the way that we do communication.”.
Drug Patent Watch
DECEMBER 10, 2024
The Rise of Integrated CDMOs The global biotechnology and pharmaceutical services outsourcing market size was valued at $70.48 As a result, many companies are turning to integrated CDMOs to simplify their outsourcing processes and improve efficiency. billion in 2022 and is expected to grow at a compound annual growth rate of 5.3%
pharmaphorum
NOVEMBER 19, 2020
Amid the turmoil and the race to not only find a vaccine but also help to care for those who are battling the long-term effects of COVID-19, healthcare organisations need to sharpen their communication skills. Healthcare companies that take this approach can improve their processes before commercialisation by breaking down internal silos.
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