pharmaphorum

NOVEMBER 22, 2021

A common theme heard from the advocacy groups AXON works with is “Nothing for us without us,” says Natalie Turner, director at AXON, a global healthcare communications agency. A lot of pharmaceutical companies are trying to get their heads around how to include patients in the conversation,” says Natalie. Is pharma listening?

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pharmaphorum

DECEMBER 2, 2022

Read on for key stories from this year’s Frontiers Health conference in Italy, unlocking the promise of patient support programmes in oncology, supercharging communications with modular content, and much more. Company profile: Vinehealth. Create, approve, deploy: supercharging communications with modular content.

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pharmaphorum

FEBRUARY 24, 2022

A data-driven strategy is essential to successfully communicate a brand’s value proposition in a competitive market, says ICON’s Tanya Brinsden, Jessica Cherian and Beranger Lueza. Arknea’s Rahul Varshneya identifies the emerging systems set to drive change across the industry. Using cross-functional teams to develop a product’s value story.

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pharmaphorum

OCTOBER 11, 2021

Pharmaceutical companies are traditionally more conservative with their approach to and incorporation of new technologies; however, prior to COVID, the industry had begun moving toward intersecting health and technology. The post Refining digital collaboration appeared first on.

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pharmaphorum

FEBRUARY 26, 2021

Putting together a quarter-billion dollar pharma company from ten mergers in four months is not for the faint-hearted – but that’s what biotech investment guru Francesco de Rubertis has achieved with his latest project Centessa. Focus on Rare: the invisible burden of rare diseases. Digitalising drug discovery.

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pharmaphorum

JUNE 30, 2021

How hybrid virtual engagement is accelerating oncology communication. pharmaphorum’s digital magazine Deep Dive provides objective, issue-driven views, analysis, high-level interviews and unique research for pharmaceutical companies, biotech firms and the wider healthcare sector. Read Deep Dive: Oncology 2021 in full.

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Viseven

AUGUST 7, 2024

Medical writing refers to creating healthcare-related textual content that aims to improve doctor-patient communication and provide insights on industry topics. Medical writers must be outstanding communicators, capable of breaking down complex ideas for the public and healthcare professionals in a digestible way.

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pharmaphorum

JULY 9, 2021

Improvements in the quality and flow of data between primary care, secondary care and the patient leads to an infinitely better overall level of communication,” says Parkes, “which in turn leads to more engaged and educated patients. “We About the interviewees. Dr Gareth Parkes is a consultant gastroenterologist at Barts Health NHS Trust.

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pharmaphorum

AUGUST 13, 2020

New York Magazine , the New York Times and The Economist amongst many other news organisations knocked down their paywalls for COVID-19-related coverage to keep readers informed in a rapidly changing and often confusing environment. In Britain, the venerable BBC launched BBC Bitesize to help parents home-school children.

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Pharma Marketing Network

JUNE 11, 2020

John Mack (PG): So, when I got laid off and as a consultant, I was working for a consulting company, helping them do websites for pharmaceutical companies in the.com bust, you know, a lot of people got laid off. It wasn’t just pharmaceutical companies and others. So I was kind of older at that time.

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