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How pharma marketers can reclaim the drug pricing narrative

PharmaVoice

As Medicare negotiations heat up, it’s more important than ever for pharma companies to communicate their value. Here’s how.

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Novavax is on thin ice, and the latest update isn’t exactly encouraging

STAT

Biotech can’t shake the Fed The XBI, a closely watched index of biotech stocks, turned red for the year yesterday, and not because of a clinical disappointment, a drug pricing scandal, or an M&A rumor that came to nothing. In 2024, as in 2023, the industry’s fate seems inextricable from interest rates.

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STAT+: Europe takes steps to head off drug shortages, even as U.S. proposals stall

STAT

There were also shortages of heart drugs. big proposals to solve the drug shortages have made little progress so far. On Tuesday, though, in a so-called Communication , the European Medicines Agency issued guidelines aimed at providing relief from shortages. In the U.S., Continue to STAT+ to read the full story…

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Pharma Pulse 5/2/24: The Impact of IRA on Drug Prices and Patient Access, Early Communication Crucial for Successful Drug Launch & more

Pharmaceutical Commerce

The latest news for pharma industry insiders.

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Okra says AI-based drug price predictor is 90% accurate

pharmaphorum

Okra has also developed AI platforms to make sales reps’ workflows more efficient, predict sales volumes for products, and improve communications between medical scientific liaisons (MSLs) and healthcare practitioners. The post Okra says AI-based drug price predictor is 90% accurate appeared first on.

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NHC Provides Input on Patient Engagement in Medicare Drug Price Negotiations

Putting Patients First Blog

NHC Provides Input on Patient Engagement in Medicare Drug Price Negotiations September 20, 2024 By: Allen Pinn, Coordinator, Policy August 16 marked two years since the Inflation Reduction Act (IRA) was signed into law. Earlier this year CMS released draft guidance for Initial Payment Applicability Year (IPAY) 2027.

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Educating Patients about Generic Drugs: Strategies for Success

Drug Patent Watch

The Importance of Generic Drugs in Healthcare Generic drugs offer several benefits to patients and the healthcare system: Cost-effectiveness: Generic drugs are typically much cheaper than brand-name medications, making treatment more accessible to patients. Remember, patient education is an ongoing process.