Healthcare Email Marketing Strategies: A Guide for Pharma Executives
Pharma Marketing Network
NOVEMBER 7, 2024
In an industry as specialized as healthcare, personalized communication can make or break your relationship with HCPs and patients. Behavioral Triggers : If an HCP recently downloaded a whitepaper, send a follow-up email with related resources. Staying compliant with regulations like HIPAA and GDPR is non-negotiable.
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