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E-Commerce Strategies: Optimizing Online Sales for Pharmaceuticals

Pharma Marketing Network

The pharmaceutical industry is increasingly turning to e-commerce to reach new customers and expand their sales. E-commerce strategies are essential for pharmaceutical companies to maximize their online sales and stay ahead of the competition.

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The Role of Artificial Intelligence in Pharma Digital Marketing

Pharma Marketing Network

AI has the potential to revolutionize the way pharmaceutical companies interact with customers and optimize their marketing strategies. In this article, we will explore the role of AI in pharma digital marketing, its advantages and disadvantages, and the challenges it poses.

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Exploring the Potential of Chatbots in Pharmaceutical Customer Engagement

Pharma Marketing Network

Chatbots have become a popular tool for customer engagement in various industries, including the pharmaceutical industry. With the help of artificial intelligence, chatbots are able to provide valuable information to customers and help them make better decisions.

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Quality planning best practice for medical device and GMP

GMPSOP

Quality planning is the blueprint to generate ultimate customer confidence and satisfaction with the products you manufacture. This article provides an in-depth look at how you, as a professional in a GMP business, can prepare quality planning documentation, especially from the perspective of a medical device manufacturing business.

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Inside Sales Vs. Outside Sales: How They Can Work Together For Pharma

PharmaKinnex

Meanwhile, the outside sales team is free to focus more on closing sales and customer service. The two teams can work together by sharing information which leads to boosting revenues and improving customer satisfaction. Let’s look at how inside and outside sales can be used together in the pharmaceutical industry.

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What is Content Mapping and How Does It Help Develop a Content Strategy in Pharma?

Viseven

This article will explore the content mapping process, its benefits, and how to create a content map. We will also discuss unique specifics and critical considerations for developing a content map for pharmaceutical products. Developing your company’s content map requires cross-functional collaboration.

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Salesforce in the healthcare industry: capabilities, applications, alternatives

Viseven

Throughout the years, Salesforce gained a reputation as a trusted advisor and partner among thousands of companies across the world’s fourteen largest industries, including life sciences and healthcare.