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Why Healthcare is Seeing an Increase in 2025 Ad Budgeting

Pharma Marketing Network

With the rapid expansion of digital platforms, evolving patient expectations, and the increasing role of AI-driven marketing, pharmaceutical companies and healthcare brands are allocating more resources to advertising in 2025. In 2025, AI-powered marketing tools and programmatic ad placements are driving efficiency and targeting precision.

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Top Challenges for Pharma Marketing in 2025

Pharma Marketing Network

The world of pharma marketing is changing rapidly, and 2025 will be no exception. So, what will be the top challenges in 2025, and how can pharma marketers tackle them? Data Privacy and Compliance Challenges Data privacy is one of the most pressing concerns in 2025, especially with new regulations being enacted globally.

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Top Pharma Marketing News and Trends for 2025: Insights for Industry Leaders

Pharma Marketing Network

In 2025, pharma marketing news is filled with innovation, disruption, and opportunities to grow your business. In 2025, digital channels dominate marketing strategies as companies shift from traditional campaigns to online platforms. What are the biggest challenges in pharma marketing in 2025?

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op Pharma Marketing Trends Shaping the Future of Healthcare in 2025

Pharma Marketing Network

As we approach 2025, the pharmaceutical industry is witnessing a seismic shift in marketing strategies, driven by technological advancements and evolving consumer expectations. As we move towards 2025, regulatory bodies are increasingly focusing on transparency, patient privacy, and ethical marketing practices.

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Healthcare Marketing is Shifting Weekly, How to Prepare Your Team

Pharma Marketing Network

This guide explores essential strategies to ensure your team is prepared for the shifting dynamics of healthcare marketing in 2025 and beyond. Regulatory frameworks such as HIPAA, GDPR, and FDA guidelines dictate how pharmaceutical brands can advertise and engage with healthcare professionals (HCPs) and patients.

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Health Data Management: Everything You Need to Know

Viseven

According to the Deloitte report , the volume of health data rose by 40% between 2010 and 2020 and is predicted to climb even higher by 23% by 2025. Our solutions comply with GDPR, HIPAA, and numerous other industry standards. Pharma companies deal with enormous amounts of health data.

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Customer Relationship Management in Healthcare Industry: Features, Benefits, and Specifics

Viseven

billion by 2025 , with a compound annual growth rate (CAGR) growth of more than 9%. Such sensitive data inside healthcare CRM software should be stored according to HIPAA compliance. Such a massive number of patients require a more advanced approach regarding patient relationships and how to manage them. Let’s go.